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Serving the next generation of ECM users

Editorial Type:     Date: 01-2016    Views: 1992      







Delivering 'content in context' will be key for ECM businesses as a variety of factors continue to impact the market, suggests Julian Cook, Director of UK Business, M-Files

The continued explosion of digital content, the mainstreaming of 'millennials' in the workplace, and the emergence of the extended enterprise are all considerable factors that will drive the Enterprise Content Management (ECM) market in 2016.

Over the past decade the ECM market has experienced strong growth largely driven by organisations continuing to transition away from paper-based document management practices, striving to automate manual-based processes and replacing existing information management systems that have proven to be complex and difficult to use.

Instead they are turning to enterprise information management solutions to eliminate content chaos and information silos, while enabling fast and easy access to the right documents and other information from any core business system and device.

The increasing prevalence of Shadow IT and BYOD has grown out of necessity, as younger and increasingly tech-savvy employees seek to leverage their own devices and solutions to get their work done faster and more efficiently. Not only is this putting a strain on the traditional IT department, which is increasingly being asked to support business applications across a variety of new mobile platforms, but legacy ECM solutions are failing to address a number of key issues in the market today. The problem is that they are trapped in software architectures from an earlier, more homogenous age with platforms generally not built for the cloud and offering only limited mobile support.

In light of these challenges, more organisations are realising the need to provide easy-to-use tools for their employees to access and manage information. Emerging vendors are delivering on this need in innovative ways in order to address the information management issues, challenges and trends in 2016 and beyond. Some of the key challenges facing the industry include:

THE DIGITAL EXPLOSION
IDC is projecting a stunning 50-times growth in digital content from 2010 to 2020, with 90 per cent of it consisting of unstructured content such as documents, emails and video. Businesses rely on fast access to current information to make smarter and faster decisions for a competitive advantage. However, content chaos often reigns supreme since many organisations are drowning in a sea of information that grows bigger and bigger each day.

An organisation's documents are often strewn all over the place - in filing cabinets, in network file folders, in emails, in file sharing and sync applications and in various business systems. As a result, employees waste enormous amounts of time every day searching for the information they need. By quickly eliminating content chaos by providing an easy-to-use solution users can quickly locate the exact content they need, regardless of which business application it resides in.

RISE OF THE MILLENNIAL
It is estimated that by the year 2020, millennials will form 75 per cent of the global workforce. This new generation of information workers is tech smart and they want solutions that are fast, easy to use, and device agnostic. Legacy ECM solutions that are complex and require millennials to change the way they already work will continue to lose market share to emerging providers with intuitive and simple offerings.

EMERGENCE OF THE EXTENDED ENTERPRISE
Organisations are extending their value chains and engaging more deeply with external companies such as suppliers and distributors. However, this type of collaboration only works if there is controlled, two-way information flow across organisational boundaries.

The next generation of solutions needs to drive productivity, and enable information workers from different organisations to collaborate and securely share content. The extended enterprise requires a new approach to ECM that supports easy, controlled sharing of content and process inside and outside the organisation.

CLOUD, ON-PREMISE OR HYBRID?
Businesses are increasingly being transformed by the adoption of cloud and hybrid cloud deployments of core business systems. Traditionally, content management systems have largely been deployed on-premises, but the emergence of hybrid offerings that enable organisations to leverage their existing on-premises technology investments in concert with cloud-based business applications is becoming an increasingly popular alternative.



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