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From June 2018, any business that offers goods and services to the EU or monitors the behaviour of EU citizens will be subject to the General Data Protection Regulation (GDPR). However, 21% of UK business have no understanding of GDPR, according to Delphix's research.

A further 42% in the UK have looked into some aspects of the GDPR, but not into the psuedonymisation tools that the legislation recommends. Approximately one in five of those that have spent time studying the psuedonymisation requirements in the GDPR admit that they are having real problems understanding it.

"Following the results of the EU referendum, there is confusion about whether the GDPR is still compliant. It's important to remember the UK's exit from the EU won't happen overnight. In the immediate future, the UK will be subject to the same data protection regime as the rest of the EU," pointed out Iain Chidgey, VP international at Delphix.