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Simple affordable storage for SMBs

Editorial Type: News     Date: 03-2014    Views: 2091   




HP aims to accelerate sales in the entry-level segment

HP has released new storage offerings aimed at enabling channel partners to offer industry-leading storage technology at a new level of affordability, thereby accelerating sales in the entry-level storage segment. Customers in this segment often rely on local IT resellers to recommend, and at times deploy and manage, the storage they need to meet their requirements. Many small and midsize businesses (SMBs) lack the financial and IT resources to implement the right storage to provide high availability for virtual infrastructure, manage rapid data growth and protect critical business information.

Built on the same proven HP MSA Storage technology that has been deployed more than 400,000 times worldwide, the new HP MSA 1040 Storage system delivers up to 50 percent higher performance than its predecessor at a 25 percent lower starting price. This new generation of MSA makes it possible for more SMBs to access the resilient shared storage required for initiatives such as server virtualization. It also is the most affordable dual-controller storage system available worldwide from a major vendor.

At its annual Global Partner Conference in Las Vegas, HP also unveiled the next-generation HP StoreEasy Storage family and enhancements to HP StoreOnce Backup systems. These updates give SMBs affordable and scalable ways to store, manage and protect increasing amounts of data without the need for special IT skills. All of these solutions are available under the HP Simply StoreIT program, which is part of the HP Just Right IT comprehensive portfolio of products and solutions designed to help partners market, sell, design and deploy solutions to SMBs. These offerings are designed to accelerate the ability of HP channel partners to address customer challenges and pursue new revenue opportunities.

SMBs with extremely tight IT budgets have often been forced to compromise performance and scalability attributes when purchasing affordable shared storage arrays. These businesses need shared storage to support IT initiatives such as consolidation, virtualisation and hosting applications including email, databases and media applications. The new HP MSA 1040 Storage system lowers the entry price of HP’s fourth-generation, entry-level storage technology, offering customers the ability to:

• Reduce data centre footprint and energy costs with the ability to support more virtual machines on less hardware.
• Protect existing investments and speed storage technology refresh with a unique data-in-place upgrade feature, easing the upgrade from the HP MSA P2000 G3 to the HP MSA 1040 or from the HP MSA 1040 to the flagship HP MSA 2040 platform.
• Simplify management with an easy interface that is intuitive to use for HP ProLiant and HP BladeSystem server administrators.
www.hp.com

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